When you do a regular search, the database will retrieve relevant articles in html or pdf format.
SWOT stands for:
Strengths
Weaknesses
Opportunities
Threats
Researchers determine what these factors are and how they affect the company's future. A SWOT Analysis can also be found in Business Source Complete!
Don't forget to check companies' corporate websites. Publicly held companies are required to issue documents and reports to the SEC and to their shareholders.